CEO of Caran d'Ache Discusses Sustainability and Swiss Wood Manufacturing Goals
Caran d'Ache has put sustainability at the heart of what it does in order to protect the natural world – the source of their materials and the secret to their products’ success.
As a living raw material, wood is crucial for Caran d'Ache. In order to help preserve this resource, in loyalty to their local roots, and true to the values of the Swiss Made label, they are committing to ensure that, by 2028, 20% of their products are manufactured using certified Swiss wood.
Jean-François de Saussure, CEO of Caran d’Ache, talks about Caran d’Ache’s commitment and the challenges it represents.
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